The famous champagne brand Veuve Clicquot was created in 1772 by Philippe Clicquot in Reims, France and took back by his son. When he died, his widow,Barbe Nicole Clicquot Ponsardin continued to produce the champagne and became one of the first business woman. Know the brand belongs to LVMH and promise a unique quality. They have six different rows of products that are more or less exclusive. Recently, a rumor told the consumers that the brand was creating champagne pills that transformed water in Veuve Clicquot Champagne so the brand had to say that’s false. To do it, they presented another aspect of them, the sustainable development they are doing.