NINA RICCI & LADURÉE: gourmet perfume and flowery macaroon

NINA RICCI & LADURÉE: gourmet perfume and flowery macaroon

After a make-up extension, the house Ladurée is doing a co-branding with the perfume of Nina Ricci to create two marvellous sweets by inversing their own know-how: a perfume shaped as a macaroon, and a macaroon thought as a perfume. By using a similar packaging inspiration, these creations keep in mind Nina Ricci’s universe thanks to the toffee apple, the pink colour and the gold one. That tale is becoming reality through The Temptation perfume, which is the perfect blend of White Muscat, vanilla and a bergamot touch from Italia, whereas the macaroon is the refined combination of lemon, raspberry, almond and Bulgaria rose. The singular perfume (50ml) and macaroons (sold by 8 or 14) will be available into exclusive perfumeries and Ladurée boutiques in Paris from January 2014.

 

 

Shana ROZENBERG  

2014-01-10T16:01:15+00:00