For those who have not yet had the chance to discover the new boutique of the brand, it is also possible to visit L’Oréal’s official website in 360 °.
We invite you to go there as soon as possible, to experience an unusual boutique.
On September 29, 2016, on the occasion of the Paris Fashion Week whose brand is an official partner, L’Oréal Paris opened its first boutique in France. Completely dedicated to make-up, it proposes an edgy and Parisian universe. Under its roof Eiffel Tower in the eye, the boutique L’Oréal makeup Designer / Paris offers more than 600 references, including 150 exclusive beauty. Each month, women will discover a make-up collection in limited edition: six looks created by makeup designer Karim Rahman, which women can test at the look bar. Consumers can also virtually test products and looks with Makeup Genius, the augmented reality app.