KARL LAGERFELD COLLABORATIONS WITH MASS MARKET BRANDS

KARL LAGERFELD COLLABORATIONS WITH MASS MARKET BRANDS

Because everything that passes through his hands becomes an assured success, we’ll take a look at some of the collaborations the iconic designer has made with mass market brands

HyM

©johanhaal.com

 

 

 

 

 

 

He was the first luxury designer to collaborate with HyM in 2004.Entirely in black and white, the designer was inspired by his own look and the collection took only a few hours to disappear from the more than 500 stores where it was available.

From there, many luxury brands like Isabel Marant,Jimmy Choo,Roberto Cavalli or Kenzo have collaborated with HyM

Coca-Cola

In 2011 it was even more low cost with Coca-Cola, for whom he printed his style,following the aesthetics of Andy Warhol,in three bottles for a very affordable collection

ModelCO

In 2017, the designer announced an agreement to create a colorful line of cosmetics with the Australian brand Model Co

VANS

If the vans shoes were cool imagine now that this iconic designer has given his artistic vision to the classic style of the brand of black and white squares.

The launch of the collection took place on September 2017, and has undoubtedly been a great success.The collection can be found in the Karl Lagerfeld boutiques, in selected Vans stores and, of course, online.

©Glamour.com

 

 

 

 

 

 

 

 

Marta Mercedes Areán Barja

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2017-12-15T13:16:10+00:00