And if someone told you that going to the laundry could be one of the coolest and most original plans?
Only Hermes would be able to convert a laundry in something luxurious where everyone would like to go. With the name of Hermèsmatic the house has designed,totally based on its identity, a very chic laundry pop up, with a totally transparent entrance.The interior transports you to the Hermès universe because from the chairs to the washing machines or the floor are in Hermès orange color.
And although it would be amazing if Hermès designed a place to go to do the laundry, this pop up has been created to give the opportunity to the Hermès customers to dip-dye their old scarves to give them a new look,they can choose between three colours:denim blue,fuchsia pink and bright red.The chosen place was Selfridges Manchester during the week of October 5 to 12, but Hermès will continue opening it particular laundromat around the world.
Marta Mercedes Areán Barja