Burberry ahead of the competition with digital innovation

Burberry ahead of the competition with digital innovation

When it comes to digital edge, there are a lot of possibilities with how retail brands can choose to approach and being creative. Burberry is a great example of what could be achieved when digital is fully embraced.

Engaging in a way that can open up a new shopping experience.  Integrated Off line and online , create value to the brand , bring client experience. Customers’ perceptions drive everything . They know how to get on this and align its together.

  Burberry Digitally Integrated Store in London                         3D Innovation to Online Advertising

        REGENT_STREET_STORE                                   3D Innovation Ad

                     Digitally integrated blinds                                                                   3D Online feature on the website  

 

                    Holographic runway show                                                                  Art of the Trench

           burberry horographic show                   trench

                                                             
References:  http://www.psfk.com/2013/07/burberry-digital-marketing.html 

 

                                                                                                                                                        Lalana

                                                                                                                                                                                  Lalana Trailertphattana (May)
                                                                                                                                                                           https://th.linkedin.com/in/maylalana   

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2015-12-10T20:44:46+00:00