J. W. Anderson, just debuted as the new creative director of Loewe presenting his first menswear collection spring / summer 2015.
The collection is a mix of iconic pieces of Loewe and androgynous designs found in the designer’s own signature. The season consists of oversized garments, easily combined with jackets, knitted sweaters and leather accessories.
But not only the new creative universe of Anderson raises Loewe collections to the level of art; all in the firm reinvents itself to be at the height of the best museums.
Firstly, the exceptional artistic level of the series of photographs for the campaign made in Cádiz by Jamie Hawkesworth; and secondly, the way in which the collection has seen the light, in horizontal windows, as if it was an exhibition, in the Parisian studio of Loewe in Saint Sulpice.